To schedule a Zoom meeting, just follow the prompts on Zoom's website:
After your meeting is scheduled, you can click the name of the meeting to see the details; note the invite link that is provided. You can copy this link and paste it into an email or a calendar event so that your participants can join. Zoom has additional information in their "Scheduling meetings" article.
You may also want to schedule your meeting or event by using Google Calendar. This video describes how you can do just that. Participants will be able to attend by clicking that link in their calendar event.